WHAT IS DIGITAL MARKETING

Digital marketing is the promotion of products, services, or brands using online and digital channels such as the internet, mobile phones, social media, and search engines

SCOPE OF DIGITAL MARKETING

The scope of digital marketing is wide and growing rapidly as businesses move online. It offers career opportunities in areas like SEO, social media marketing, content creation, paid advertising, email marketing, and analytics. Digital marketing is used by startups, brands, agencies, and freelancers to build online presence, generate leads, and increase sales globally.

TECHNIQUECS OF DIGITAL MARKETING

1.  Search Engine Optimization (SEO)

Is the process of improving a website’s visibility on search engines like Google to get more organic (unpaid) traffic by optimizing content, keywords, and website structure. There are two types of SEO

a. ON PAGE SEO

b. OF PAGE SEO

DIGITAL MARKETING ACHIVEMENTS

Aliya Naseer
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Aliya Naseer is a results-driven SEO Analyst and experienced Digital Marketing Expert with a strong passion for helping brands grow their online presence. With hands-on expertise in SEO, content optimization, keyword research, and data-driven marketing strategies, she specializes in improving search rankings, driving organic traffic, and increasing conversions. Aliya combines creativity with analytics to deliver measurable results and stay ahead in the ever-evolving digital landscape.